Tenant Trends to Shape Your Operation: Industry Data Unlocks Keys to Consumer Behavior

OpenTech Releases 2022 Self Storage Data White Paper

Phoenix, AZ. OpenTech Alliance, the PropTech leader in the self storage industry, announced the release of the 2022 Self Storage White Paper. This publication reveals tenant trends from 2020 and 2021, with comparisons to 4+ years of transaction data, to offer insights into recent shifts in consumer behavior and help you prepare your storage operation for the post-pandemic era consumer. The report is available for free on their website at www.opentechalliance.com or can be downloaded directly here.

Anne Ballard, President of Marketing, Training & Developmental Services for Universal Storage Group and author of The Hat Lady Speaks: Marketing and Managing Self Storage, shared the value she gained from the publication: “OpenTech’s willingness to share their insights about tenant behavior demonstrates their commitment to helping self storage operators improve their businesses. We all know how important data is when fine-tuning the operations of our self storage facilities. The White Paper helps us identify new sources of data we may not have thought of in the past, much less utilized. We all agree that looking to the trends and data collected can really help us maximize our tenants’ overall customer experience.”

The paper draws on OpenTech’s extensive database of self-service and automated transactions, including more than 900K data points in 2021, from their portfolio of 10+ software, service and technology solutions that support tenant and operator challenges for increased productivity, profitability and customer satisfaction.

Top takeaways from this report include an analysis of how tenant behavior has shifted over the course of the COVID-19 pandemic, and the ways self storage operators can use this data to drive future operational decisions. The paper provides an unbiased, transparent analysis of annual consumer data to share:

  •  40+ pages of data that shines a light on how consumers actually use self storage
  •  Touchpoints to help you see when consumers engage technology throughout the self storage customer journey
  •  Insights to help you quickly target friction in your operation to improve the tenant experience and build savings into your bottom line


More and more tenants continue to visit self storage facilities outside of typical open hours; 1 in 4 kiosk customers still choose to pay with cash; the majority of self-service payments and rentals occur when an office is traditionally open. Review these trends and more in your complimentary copy, and gain insights to help your operation meet the demands of today and the future.

Go to opentechalliance.com/white-paper-2022 to download your full copy of the report today.

Extra Space expands online auction services with Auction Review Service to reduce lien sale risk

Extra Space Storage Adds 1,000 Additional Facilities to OpenTech Auction Review Service to Uphold Auction Process Standards Following 50% Overnight Portfolio Growth

In 2023, the OpenTech Auction Review Service program reviewed lien files for 1,800+ Extra Space Self Storage locations to prevent wrongful lien sales and legal disputes in their online storage auctions on StorageTreasures.com. This was a helpful boon in the REIT’s operations after it grew 1,000 facilities overnight in a recent merger.

Read More »
A picture promoting that the 2024 Self Storage Data White Paper is available now

Insights Unlocked: OpenTech Alliance 2024 Self Storage Data White Paper Available Now

This report equips operators with actionable insights to help drive operational efficiencies and competitive advantages at their facilities. Download today to delve into intricate facets of customer behavior, ranging from rental and payment patterns to duration of occupancy and frequency of interactions, to illuminate emerging trends and shifting consumer preferences within self storage.

Read More »
OpenTech partners with Wirepas to bolster electronic locks for self storage

OpenTech Alliance Announces Strategic Integration with Wirepas to Create a Commercial-Grade Locking Solution for Self Storage Facilities

OpenTech is excited to share its latest partnership: a strategic integration with Wirepas, a prominent leader in connectivity, communications and scalable IoT deployments. This collaboration signifies a substantial milestone to deliver exceptional technology solutions to the self storage industry, particularly enhancing the connectivity landscape for INSOMNIAC® SmartLock™, a recent innovation in electronic locks for self storage that leverages wireless mesh network technology.

Read More »