OpenTech Alliance Secures Full Ownership of StorageTreasures to Accelerate Platform Innovations

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OpenTech Alliance, the PropTech leader in self storage, announced it now holds 100% ownership of StorageTreasuresOpenTech acquired 51% of the online storage auction platform and assumed management responsibility for operations of its website in 2016. OpenTech purchased the remaining 49% in August and is now positioned to invest in improving the entire life cycle of the lien process.  

Robert A. Chiti Comments on Full StorageTreasures Ownership, Shares Future Vision for the Online Auction Platform

“We have enjoyed a great partnership with the minority members of StorageTreasures and deeply appreciate their support over the years,” stated Robert A. Chiti, Chief Executive Officer at OpenTech Alliance. “As we enter a new phase of growth, we collectively decided that consolidating the companies under OpenTech would allow us to unify our strategy, enhance our platform, and ultimately deliver an even better experience for our customers.” 

StorageTreasures, LLC was a consolidation of StorageTreasures, Inc., founded by Lance and Leslie Watkins, and Storage Battles, founded by Jim Grant. “We are grateful to the founders for their vision and courage to innovate and significantly improve the traditional process,” added Chiti. “We are committed to building on that legacy for years to come.” 

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Full StorageTreasures Ownership Means More Benefits to Operators With Same Promise of Excellent Service & Open APIs

StorageTreasures.com is now the industry standard for online auctions, hosting nearly 500,000 in 2023. OpenTech is committed to continuing to simplify and reduce risks and costs related to the lien sale process for the benefit of self storage owners, including working with the Self Storage Association to support lien law updates and improving available auction technology. The platform will continue to remain open and integrate to all property management systems equally. OpenTech does not charge an API fee. 

The buyout underscores OpenTech’s ongoing commitment to delivering exceptional value to its customers, partners, and employees. “Our dedication to enhancing the auction process through technology, remains unwavering,” stated Amanda Holt, SVP at StorageTreasures. “With unified leadership, we are now fully positioned to execute our strategic plans with increased agility and focus.” 

Social StorageTreasures LienRecovery 2022 appandlaptop 03Users of the auction website have already benefited from OpenTech’s management, which has introduced services like Backup Bidder and Unit Liquidation to resolve unsold cases, Auction Review Services for lien law compliance, advanced data analytics, auction reporting, and improved lien loss recovery rates through marketing automation and an Auction Bidder App. Future enhancements will continue to automate the auction process, driving more sales, greater efficiency, and reduced operator risk. 

Operators interested in learning more about StorageTreasures can meet representatives of the company this week at the Self Storage Association (SSA) 2024 Fall Conference and Trade Show at booth #128. Attendees can also get a sneak peek into future auction roadmaps on Friday, 9/5 at 9am at SVP Amanda Holt’s conference session on Automated Facilities & Storage Lien Auctions.  

To learn more about how to simplify the storage auction process with StorageTreasures, contact OpenTech Alliance today.   

OpenTech Buys Out Minority Shareholders

OpenTech Alliance Secures Full Ownership of StorageTreasures to Accelerate Platform Innovations 

This investment in the StorageTreasures brand enables OpenTech to innovate new features for StorageTreasures participants with greater agility than ever before. Since 2016, the PropTech leader has released numerous additional functions and services for operators to take advantage of, such as the Unit Liquidation Program, Backup Bidder, Auction Review Services, and a StorageTreasures mobile app to make bidding more convenient.

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